healthcare organization in your marketing plan Paper instructions: Conduct a SWOT analysis discussing the strengths, weaknesses, opportunities, and threats of the healthcare organization in your marketing plan. Write a 2 to 3 page (excluding title and reference pages) SWOT Analysis paper in APA format. In your paper, incorporate a minimum of three scholarly sources (in addition to the course text) that were published within the past five years and that are cited according to APA guidelines. In text citation must be included in the paper. The SWOT analysis should include the following four components: Strengths An organizations resources and capabilities that can be used as a basis for developing a competitive advantage. Weaknesses Internal attributes that the organization might struggle. The absence of certain strengths may be viewed as weaknesses. Opportunities External conditions that may reveal certain new opportunities on profit and growth. Threats Factors or changes in the external environment that may present threats to the organization.
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