Morgan State Global Huawei Banned from US Research Paper topic: why Huawei banned from USA
Assignment:
o Research and analyze a global current event. Evaluate the uncontrollable elements of the marketing task environment (economic, history/geography, political, legal, and cultural).
o This is an exercise in research, comprehension, and critical thinking. The analysis of global marketing environment should use text and class discussion materials as well as current information researched
from business sources. Article Guidelines:
o Article must be currentwithin past week
o Article must be relevantshould pertain to a global issue (be able to explain)
o Article must be from appropriate business source(s) refer to list of recommended sources.
Considerations:
o Summarize: summarize the main idea and highlight important facts
o Business-Language: Use appropriate business style language
o Analysis: provide analysis and demonstrate critical thinking with insights and recommendations based on
learnings, analysis, and understanding of global marketing concepts. Think about your own opinion or reaction to the topic presented in the article. Do you agree or not? What is your position, claim, argument?
Written Report: Typed (~1-2 pages plus reference page). Use American Physiological Association Style (APA).
Grading Rubric:
Proficient Points
Competent Points
Novice Points
Rhetorical considerations
Effectively demonstrates global marketing concepts using rhetorical tools
Demonstrates appropriately the global marketing concepts
Fails to demonstrate global marketing concepts and may include inappropriate content
Organization
Complex but clear and logical relationship among sections and paragraphs
Logical, clear, consistent relationship between sections and paragraphs
Illogical relationship between sections and paragraphs; lack of coherent ideas/purpose
Style and diction
Sophisticated and precise business language
May mix vague and specific language but key ideas are explained
Vague terms consistently employed
Use of evidence
All ideas and claims are illustrated and supported with persuasive evidence
Key ideas and claims are illustrated with appropriate support
Lacks necessary support for claims or illustration of ideas; citation violate requirements
Grammar and mechanics
Fully edited, minor errors, well written
Overall readability is not impaired; may benefit from further edits
Contains consist errors that impede readability
Criteria
Proficient
Competent
Novice
Unexcused Absence
Points earned
100
80
60
0
Prepared to present on-time
Practice was evident
Information from credible and relevant source(s)
Clearly summarized including strong supporting details such asthe who, what, where, when, why or how questions
Evaluate environmental factors (economic, geographic, cultural,political, legal)
Insightfully provides personal thoughts and ideas.
Able to answer questions asked about the article
Consistently demonstrates
Appropriately demonstrated
Fails to demonstrate
GLOBAL MARKETING BUSINESS READING/SOURCES
Daily News Briefs
The Skimm: Link: theskimm.com/?r=9894aeb6
Morning Brew:
CNN news alerts
Baltimore Business Journal (especially if you’re looking to follow local organizations for opportunities)International Business Newsletters
Politico: Morning Tradehttps://www.politico.com/morningtrade/Daily speed read on global trade news
NY Timeshttps://www.nytimes.com/newslettersWeekday DealBook email covers business; includes international coverage. Among other offerings,Morning Briefings are available in Europe, Asia, and Australia editions
Wall Street Journalhttps://www.wsj.com/newsletters#allEmail newsletter topics include Asia, Europe, and Frontiers (Emerging markets)
Washington Posthttps://subscribe.washingtonpost.com/newsletters/#… Worldview gives a round-up each weekday; Economy & Business and World Alerts availablefor breaking news Marketing Newsletters
TrendWatching https://trendwatching.com/ > Subscribe
One mini case-study each weekday. Frequently international
MRX Newsletter from Euromonitor (the company behind Research Monitor database)https://blog.euromonitor.com/ > Subscribe to MRX Newsletter on the bottom of the page
Mintel Newsletter http://www.mintel.com/mintel-newsletterGlobal edition newsletter is an option
GfK Newsletter https://blog.gfk.com/Some stories are international in scope
National Retail Federation: Smart Brief https://tinyurl.com/smartbrief18
Daily snapshot of global retail industry with news from The Wall Street Journal, The Telegraph, andother leading sources
Going In-Depth (Some recommendations):
https://www.shippingsolutions.com/blog/eight-blogs…
http://www.datamyne.com/news/ from trade data vendor
http://www.globaltrademag.com/global-trade-daily has newsletters and podcastsPodcasts
Marketplace: https://www.marketplace.org/popoutplayer [Google or Apple podcasts, various]This daily podcast by American Public Media is a great way to get an overview of the days top business headlines and in todays global economy that almost invariably means international business headlines. Marketplace Tech andMarketplace Morning Report are only about 5-10 minutes long and are perfect way to start the day. Each afternoon,Marketplace comes out with a longer, 25-minute broadcast that has more interviews and stories, including such topics as Jägermeisters rebrand and how erratic oil prices impact life in Venezuela. RadiusWorldwide.com
BBC World Business Report: https://www.bbc.co.uk/programmes/p02tb8vq/episodes… > Subscribe; Podcast goes in-depth, 20+ minutes per storyRegion-Specific
This site links to a wide range of news sources in English, some focused on business in a region or country:http://inkdrop.net/news/ Some sites have email alert/RSS feed capabilities. (RSS feeds require a dedicated RSSreader app such as Feedly.)Google News AlertsInterested in a specific topic and/or country? Go to https://www.google.com/alerts and perform a search. Example: tariffs Africa
Select the news as a source and set delivery options (such as once a day) for your email alerts.
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