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For CIBOTS.

I need a 650 word paper for the highlight sections below on the company Bank of America. it needs to be APA format.

Write a 2,800- to 3,500-word paper that includes the following:

An overview of the organization
A description of the product or service
A SWOT analysis of the organization and offering
A competitive analysis of the organization and offering using Porter s five competitive forces model
The criteria you will use to segment your market and select your target market including geographic, demographic, psychographic, and behavioral factors
A description of your target market
Needs that cause your target market to buy including emotional and logical drivers
A written positioning statement that identifies:

Your target market
The needs that drive purchase
Your organization s industry category
How your organization solves the target s needs
Your organization s competition
What makes your organization different from its competition

Include sources of secondary research that support your analysis.

Format your paper consistent with APA guidelines.

For CIBOTS