Marketing Plan – 2,000-3,000 words | Homework Helper

Marketing Plan 2,000-3,000 words.
Reference paper is attached.

It is time to put your marketing plan together based on the research you have done through Weeks 1 3.
Review the following Web site for an overview of sample marketing plans:
The following are the 3 steps to finalizing the marketing plan for your selected company and chosen product:

Distribution and pricing strategy: Include a section giving an overview of the distribution channels and proposed pricing strategy for your product.
Marketing communications plan: Develop and add a section about your marketing communications plan. Use an integrated marketing communications (IMC) strategy to develop 2 key communications pieces:

1 direct mail campaign, either print or digital, to promote your brand
1 social media option that presents a site for customers who want to follow your brand

Marketing research and sections from Weeks 1 3: Compile, edit, and organize the following sections of your plan form your previous research in Weeks 1 3 including the following:

The business goals and objectives of your company for the coming year
The company s environmental analysis
A competitive overview based on your SWOT analysis
The company s targeted customer markets
The positioning strategy

Marketing Plan 2,000-3,000 words