Concordia College Air Canada IT Strategies Paper The following questions should be addressed in the preparation of the case analysis:
Evaluate the practices and approaches adopted by Air Canada with a special focus on the duality of strategic objectives and customer proximity.
What were the some of the challenges faced?
Were they overcome?
What were key lessons learned?
How did these lessons help senior management clarify its future vision for the company?
What are the key learning points and takeaways?
Best practices or worst practices?
What would you have done differently?
The Framework for Case Analysis (PDF) infographic will help you in preparation for submission.
Karimi-Alaghehband, F., & Rivard, P. S. (2014). Air Canada: Flying high with information technology. (Links to an external site.) International Journal of Case Studies in Management, 12(2).
This case demonstrates the process of alignment between IT and business over time.
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