Digital App Concept Proposal

Working individually, students develop a 1700 word proposal for an original mobile app, web app or digital publishing project. The proposal will demonstrate concept development for an original digital project and should include relevant support materials. It must cover:
¥ A project synopsis, including the genre, value proposition, proposed users and key content or functionality to be included
¥ Analysis of similar or competitive projects
¥ A wireframe diagram of the project structure and the relationship between the various content screens
¥ Visual support for the proposal, including approaches to interface design, screen mock-ups, or examples of visual style.
¥ Discussion of any key areas of functionality or innovation
¥ Discussion of short and long-term feasibility
¥ A production schedule outlining time frames for the development of the project.

Visual support materials are very important in the proposal, such as UI approaches, mockups or mood boards are impressive and add significantly in demonstrating the detailed intentions of the proposal. Support materials are primarily original and of a consistently high design quality. All images, icon packs etc have been correctly referenced.